This week I am attending the world’s largest IT trade fair, CeBIT, in Hannover, Germany. Each year the fair reflects trends in the IT industry and as such has determined this to be a big enough issue to focus CeBIT 2008 on green IT. This being the theme they have a Green IT Village to […]

I just came across this very well done video. It really makes you stop and think and inspires action. Here’s the intro: “The Story of Stuff takes you on a provocative tour of our consumer-driven culture?from resource extraction to iPod incineration. Watch this 20-minute, fast-paced, fact-filled look at the underside of production, consumption, and waste. […]

Don’t get me wrong, I think it is great that awareness for environmental issues is growing and that many companies are taking serious efforts to make a difference. However, I really find it annoying when they just use it as a marketing gimmick without any real substance to back it up. An example of which […]